We love the web and want to see it keep getting better.
One thing we don’t love is advertising. But web publishers need to make a living and advertising has been the way to do that. Publishers don’t actually make much money from advertising and would rather not pollute their content with it. But until now there hasn’t been a viable alternative.
Guild offers a new way for publishers to make money for their work and a win-win for those like you who visit their sites. Here’s how it works.
Guild offers an access pass that consumers buy for $1. This pass works on every site that is a member of Guild. It entitles the holder to unlimited access to content that the publishers have reserved for pass holders. And member sites guarantee that they will remove all ads from their site for those with a pass.
Guild takes care of distributing the money you pay for an access pass to the member sites that you visit while that pass remains valid. Simple as that. You get exclusive content and an ad-free experience. The publishers get a share of your purchase price.
You might be thinking that $1 isn’t very much. And you’re right. But across thousands of site visitors, these add up quickly. Publishers actually earn much more money from access pass holders than they would from advertising to these folks.